Namaste
Namaste is a visual identity project for a brand connected with yoga and work with children.
The goal was to create a calm, warm, and gentle brand image that combines mindfulness, nature, and a sense of safety.
The project included the design of a logotype and its application across printed materials such as tags and promotional leaflets.
The form of the mark is based on subtle symbolism and soft lines, supported by a muted colour palette and minimalist typography.
